Riding the Wave: Capitalising on Property Investment Trends in 2023 - 28/07/2023

In the ever-evolving UK property investment market, staying informed about the latest trends is vital for making educated decisions and maximising returns. The property market experiences cyclical shifts and understanding and capitalising on the current trends can lead to significant advantages.

In the ever-evolving UK property investment market, staying informed about the latest trends is vital for making educated decisions and maximising returns. The property market experiences cyclical shifts and understanding and capitalising on the current trends can lead to significant advantages. We explore some of the prevailing trends in the UK property investment market for 2023 and how astute investors can ride the wave to achieve success.

Urban Revival: Embracing City Living

The urban revival trend continues to gain traction in 2023, with city living remaining highly desirable among millennials and empty nesters, with recent data indicating that 73% of young professionals prefer residing in urban centres due to the convenience of amenities, entertainment options, and job opportunities. Major cities like London, Manchester, and Birmingham have witnessed robust demand for properties in central locations, driving property prices upward and presenting prospects for long-term investment growth.

Sustainable and Green Properties

Environmental consciousness is a key driving force in the property investment market, with an increasing focus on sustainable and eco-friendly properties. Statistics show that properties with green features, such as solar panels and energy-efficient systems, command up to 15% higher prices than conventional properties. Investors are recognising the appeal of eco-friendly properties to environmentally conscious buyers, potentially leading to higher rental yields and capital appreciation.

The Rise of Build-to-Rent

The build-to-rent (BTR) sector continues its upward trajectory in 2023, as the rental market evolves. Recent figures indicate that the BTR market now accounts for 22% of the UK's private rented sector, up from 18% in the previous year. Investors who tap into this sector can benefit from stable rental income, reduced void periods, and professional property management services, making BTR properties an attractive option for long-term investment.

Technology-Enabled Property Management

Technology is revolutionising property management in 2023, shaping how properties are marketed and managed. Virtual property viewings have experienced an 80% surge in demand compared to the previous year. Proptech solutions that streamline tenant communication and improve operational efficiency are becoming essential for investors seeking to attract tech-savvy tenants and optimise their property portfolio.

Diversification into Emerging Property Markets

While established property markets offer stability, some investors are exploring opportunities in emerging property markets. In the last four to five years, certain regions outside traditional investment hotspots have shown promise with their economic potential and rising demand for housing such as Manchester, Liverpool, and across the North West.

In just a short space of time, Liverpool has become the nation’s second-largest regional economy in the North West with over £15b of investment opportunities. Investing in these emerging but stabilised and established markets can offer diversification benefits and the potential for higher returns.

Work-from-Anywhere Impact on Property Demand

The work-from-anywhere trend has impacted property investment preferences. As remote work gains popularity, there is increased interest in properties outside major urban centres, particularly in suburban and rural areas. In 2023, such areas as these experienced a surge in demand, leading to an average 9% increase in property prices compared to the previous year. Investors focusing on properties with features catering to remote working needs can capitalise on this shifting demand.

Staying ahead in the dynamic UK property investment market requires a keen understanding of current trends backed by the latest statistics. By capitalising on the urban revival, embracing sustainable and green properties, tapping into the build-to-rent sector, leveraging technology, exploring emerging but established markets, and catering to the work-from-anywhere lifestyle, investors can confidently ride the wave of market trends to achieve long-term success in property investment for 2023.

As with any investment, conducting thorough research and due diligence remains crucial to making well-informed decisions and maximising returns. Get in touch with a member of the CompareYields team today to discover your options.

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